Hey Reader! I was talking to a fellow content creation machine—a business owner with a fairly consistent LinkedIn presence, email newsletter, AND a podcast... ...but when I asked her about how it was really going she told me something #relatable. "My business looks good on paper and my content gets a lot of likes, but it's not signing clients or making me any money." WOOF. Been there. Once I started digging into what was going on, I learned that this business owner in particular is your...